Snapchat’s Spooky New Features for Halloween
Snapchat has recently rolled out some exciting new updates just in time for Halloween. In its latest feature update, the popular social media platform has introduced a range of new activations to get users into the spooky spirit.
First off, Snapchat has added new Halloween-themed Lenses and Bitmoji outfits for users to try out. From scary clowns to witches, these new options allow Snapchatters to have fun dressing up digitally for the occasion.

In addition to the Halloween-themed updates, Snapchat is also introducing new Bitmoji costumes, allowing users to dress up their avatar as a witch, princess, or even their favorite characters from popular shows like Mean Girls and Yellowstone.
Bitmoji characters have become increasingly popular, with over a billion depictions created. These virtual avatars could play a significant role in Snap’s future metaverse-aligned experiences.
Furthermore, Snapchat is launching new Bitmoji stickers and adding “Footsteps” to Snap Map, which tracks users’ travels in their hometown and other destinations.

Footsteps on Snap Map allow users to see their travel history and explore new areas within their town. The feature is private, visible only to the user, offering a way to reflect on past experiences.
Not stopping there, Snapchat has also introduced a new option to make Snap the default camera app on iOS devices, enabling quicker access to the platform through the lock screen.

These new features from Snapchat are not just for Halloween fun but also aim to engage users and encourage them to explore different aspects of the app. With the increasing popularity of Bitmoji and innovative additions like Footsteps, Snapchat continues to evolve and offer unique experiences to its users.
Who knows, with Snapchat’s positive relationship with Apple, could we see them collaborate on future AR projects? Only time will tell.