No matter how much I love my job, at the end of the day, it’s still a job. It will and should never replace the things about life that bring me the most joy — my loved ones, exercise, travel, a glass of Pinot Noir, or my parents’ home-cooked food.
However, there are some ways to make a job feel more meaningful. Apart from great colleagues and exciting projects, company values can help direct team members toward a common goal and align groups around a bigger purpose.
Companies need something their teams can get behind and understand to maintain growth. This search has led many people to The HubSpot Culture Code — and the original 2013 deck has almost 6 million views online. The main focus around our culture code is “Creating a company we love,” which all companies should work towards to add structure to goals and retain employees who believe in those goals.
Table of Contents
What are company values?
Company values, or core values, are the fundamental beliefs and principles that guide your organization. These values shape your company’s culture and promote cohesion and cooperation among your team. They also help explain why your business does what it does and differentiate your brand from competitors.
Why are company values important?
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Examples of Companies with Inspiring Core Values
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How to Develop Business Values
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How to Implement Core Values
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The Value in Company Values
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