Top YouTube Thumbnail Facial Expressions [Infographic]

Are you spending enough time creating thumbnails for your videos?

Thumbnails play a crucial role in grabbing the viewer’s attention, and successful YouTubers often focus a significant amount of effort on selecting the perfect thumbnail image to increase click-through rates.

But, is there a secret formula to creating the perfect thumbnail, and what kind of expression should you be aiming for to catch people’s eyes as they scroll through their feeds?

Have you ever wondered why many top YouTubers tend to use a similar thumbnail display format?

Well, it turns out that there is a reason behind it, and Kapwing recently conducted a study to explore the most commonly used YouTube thumbnail expressions and which ones perform the best.

Kapwing utilized facial recognition technology to analyze the emotions displayed on the faces of popular YouTubers in their thumbnail images. Based on this analysis, they have compiled a set of thumbnail tips to help creators enhance their thumbnails and attract more views.

So, maybe it’s time to start practicing your surprised face in front of the camera!